People were introduced to emails as a free service offered by online platforms. Right from the initial days of Yahoo and MSN to the new-age emails offered by Gmail, email accounts are free.
These platforms offer services that are enough to manage our email accounts. The security features are adequate, too. So, why would anyone buy a business email hosting account?
There are many reasons. If you are using emails for business or professional communication, then your free email account might seem unprofessional and lack certain features. Like you buy website hosting, by paying a small amount, you can buy business email hosting and create a professional email account in no time.
But do small businesses also need business email hosting? Yes, they do. In fact, small businesses have a lot of advantages by opting for a professional email hosting service.
In this article, we will discuss the benefits of email hosting for small businesses.
Why should small businesses opt for business email hosting
Brand identity and security are two crucial aspects of any business in the online world. While there are many many to boost the identity of a brand, emails play an essential role, too.
Here is why buying the best email hosting for small businesses is a good idea:
- More Storage
Most free email services offer limited storage. While this is enough for personal use, if you are exchanging and storing large files via emails, then you can face a storage problem.
With business email hosting, you can choose the storage allocated to your account based on the needs of your organization. Hence, you don’t risk suddenly running out of storage space.
- Better Security
Today, hackers and other cyber-criminals try different tricks to hack email servers and gain unauthorized access to email accounts.
While free email providers keep you safe from online threats, business email hosting providers take advanced measures to boost security. They also include encryption of emails and various other features that offer better security to your email accounts.
- Improved Trust
When customers receive an email from your organization, they expect it to be professional. Usually, a free email ID does not create the impression of trust in them.
On the other hand, a professional email ID with your domain name immediately creates an impression of the email being official.
- Managing multiple email IDs with ease
An organization uses multiple email accounts for different purposes like accounts, HR, sales, marketing, support, etc.
With a business email hosting account, you can create and manage multiple email accounts for each of them with ease.
Summing Up
Remember, professional email IDs have better brand recall and help establish trust. This is highly important for small businesses as they need to leverage every opportunity to create brand recall and establish themselves as trustworthy brands.
Buying the best business email hosting for your business can go a long way in boosting the brand’s image and creating trust in customers’ minds.
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